Privacy Policy

Last updated: 25 January 2026

Niu Life Midwives Health & Wellness Ltd T/A Niu Life Midwives (niulifemidwives.co.nz) ("we", "us", "our") is committed to protecting your privacy and handling your personal information responsibly in accordance with the Privacy Act 2020 and the Health Information Privacy Code 2020.

This Privacy Policy explains how we collect, use, store, disclose and protect your personal information when you interact with us, visit our website (niulifemidwives.co.nz), book services, attend appointments, or otherwise engage with Niu Life Midwives.

What personal information do we collect?

We may collect the following types of personal information:

  • Contact details (name, phone number, email address, postal address)

  • Health information (pregnancy status, medical history, immunisation records, baby health details, family health history)

  • Demographic information (date of birth, ethnicity, language spoken, whānau details)

  • Booking and appointment information (dates, times, preferences)

  • Payment information (if applicable, usually processed securely by third-party providers)

  • Website usage data (IP address, browser type, pages visited – collected via cookies and analytics tools)

How do we collect your information?

We collect information:

  • Directly from you (via phone, email, website forms, in-person at the clinic, or during appointments)

  • From your Lead Maternity Carer (LMC), other health professionals, or hospitals (with your consent or when necessary for your care)

  • Automatically through our website (cookies, analytics)

Why do we collect and use your information?

We collect and use your personal information to:

  • Provide midwifery, immunisation, lactation, and wellness services

  • Manage appointments, referrals, and clinical records

  • Communicate with you about your care, reminders, and follow-ups

  • Comply with legal, professional, and regulatory obligations (including Health Information Privacy Code rules)

  • Improve our services and website experience

  • Conduct audits, quality improvement, and research (de-identified where possible)

Who do we share your information with?

We may share your information with:

  • Other health professionals involved in your care (with your consent or when necessary)

  • Health New Zealand / Te Whatu Ora (for funding, reporting, or continuity of care)

  • Laboratory services, specialists, or hospitals (for tests, referrals, or hospital birth/postnatal care)

  • Our trusted service providers (e.g., website host, email provider, booking system) who are bound by confidentiality

  • Authorities when required by law (e.g., mandatory reporting, court orders)

We never sell your personal information.

How do we store and protect your information?

Your information is stored securely in New Zealand or in systems that meet New Zealand privacy standards. We use technical, physical, and organisational safeguards to protect against unauthorised access, loss, or misuse. Clinical records are kept in accordance with the Health (Retention of Health Information) Regulations 1996.

Your rights

Under the Privacy Act 2020 you have the right to:

  • Access your personal information we hold

  • Ask us to correct any inaccurate or incomplete information

  • Request that we restrict or stop using your information in certain circumstances

  • Complain to us or to the Office of the Privacy Commissioner if you believe your privacy has been breached

To exercise these rights, please contact us (details below).

Cookies & Website Analytics

Our website uses cookies and similar technologies to improve user experience and analyse usage. You can manage cookie preferences through your browser settings. We use anonymised analytics (e.g., Google Analytics) to understand how visitors use the site.

Changes to this policy

We may update this Privacy Policy from time to time. The date at the top shows when it was last revised. Continued use of our services or website after changes constitutes acceptance of the updated policy.

Contact us

If you have any questions, wish to access or correct your information, or have a privacy concern, please contact:

Privacy Officer Niu Life Midwives
89 Great South Road
Papatoetoe
South Auckland
Email: office@niulifemidwives.co.nz
Phone: 0800 806 077

You can also contact the Office of the Privacy Commissioner: Freephone 0800 803 909 | www.privacy.org.nz

Thank you for trusting us with your care and your information. We are committed to protecting your privacy with the utmost respect and care.